Videos sind die Zukunft im Marketing – Studie belegt mit neuen Zahlen!
Hier ein Auszug aus der Studie:
- Global Internet video traffic surpassed global peer-to-peer (P2P) traffic in 2010, and by 2012 Internet video will account for over 50 percent of consumer Internet traffic. As anticipated, as of 2010 P2P traffic is no longer the largest Internet traffic type, for the first time in 10 years. Internet video was 40 percent of consumer Internet traffic in 2010 and will reach 50 percent by year-end 2012.
- Internet video is now 40 percent of consumer Internet traffic, and will reach 62 percent by the end of 2015, not including the amount of video exchanged through P2P file sharing. The sum of all forms of video (TV, video on demand [VoD], Internet, and P2P) will continue to be approximately 90 percent of global consumer traffic by 2015.
Entwicklung laut Studie von Internet Video Users, 2010–2015
Quelle: Grafik aus Studie „Forecast and Methodology, 2010–2015“